Following the NBC-YouTube announcement, here’s more on the promo contest from the official NBC press release:
NBC will launch a contest for its hit comedy “The Office” (Thursdays, 9:30-10 p.m. ET) where people can submit their own creative 20-second promotional videos to NBC’s YouTube Group (www.youtube.com/theoffice). NBC will publicize the campaign on air regularly during the first three weeks of the contest, encouraging YouTube users to enter. User-generated videos must be compelling and entertaining and create interest for potential viewers to watch “The Office.” Examples can be seen in the NBC YouTube Group.
The contest runs June 26 through July 21. The winning video will air within the network broadcast of “The Office” during the month of August. NBC will also offer a “how-to” video featuring writer-producer Bill Lowery, who normally writes and produces all the network’s promos for “The Office.”
I am sooo excited for you fanvid creators out there — here’s your chance to get your video ON NATIONAL TELEVISION!